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How to Set Up Trackable QR Codes for Your Instagram or Facebook Filters
You may have a brand that relies on social media to drive traffic to open your Instagram or Facebook AR filters. But now you’ve got to figure out how to get your filters into customers’ hands when they aren’t on your profiles from a mobile device. Maybe … your customers are in a physical store…
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How Community Management Can Grow Your Instagram Filter Visibility [Guide + Examples]
Community management is an Instagram marketer’s secret weapon. When it comes to you launching a filter, good community management can help you: Convert your followers into loyal brand ambassadors. Turn non-followers into followers. Convert followers into customers. And much more… Having a consistent community management practice will not only help boost your impressions of…
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10 Steps to Launching Your First AR Marketing Campaign on Instagram
You may or may not know that I haven’t always been a marketer or someone who studied technology. For many years I had been freelancing and nerding out on new digital media, studying and engaging with teens on Instagram while I grew a non-profit initiative. This is how I came about to learn about Spark…
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7 Easy-to-Forget Marketing Steps You Need to Consider Every Time You Publish an AR Filter
It’s very easy to forget about the basic steps in launching your AR effect that I’m going to outline below, but they shouldn’t be overlooked. Because the minute we stop taking the time to do them is the minute we stop getting eyeballs on our creations and attracting more people to our brand. The same…