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Breaking Down the Psychology of an Instagram AR Filter Game with Over 600,000,000 Views in Less than 60 Days
How to get millions of views on an Instagram AR filter is a topic that basically any marketer or Spark AR creator should know about. Given the growth of the Spark AR platform with the droves of creators and brands building Instagram filters there are probably over 1 Million AR effects (speculating from private pool…
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How to Set Up Trackable QR Codes for Your Instagram or Facebook Filters
You may have a brand that relies on social media to drive traffic to open your Instagram or Facebook AR filters. But now you’ve got to figure out how to get your filters into customers’ hands when they aren’t on your profiles from a mobile device. Maybe … your customers are in a physical store…
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50+ Little Known Places to Promote Your Instagram AR Filter To Get Massive Exposure
The idea that a brand or an Instagram account that you are launching an AR filter needs to have hundreds of thousands of followers is bull****! And no, that account doesn’t have to be a major global brand or even have a full agency team of marketers to get results. You might say, “Dude,…
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10 Steps to Launching Your First AR Marketing Campaign on Instagram
You may or may not know that I haven’t always been a marketer or someone who studied technology. For many years I had been freelancing and nerding out on new digital media, studying and engaging with teens on Instagram while I grew a non-profit initiative. This is how I came about to learn about Spark…
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7 Easy-to-Forget Marketing Steps You Need to Consider Every Time You Publish an AR Filter
It’s very easy to forget about the basic steps in launching your AR effect that I’m going to outline below, but they shouldn’t be overlooked. Because the minute we stop taking the time to do them is the minute we stop getting eyeballs on our creations and attracting more people to our brand. The same…
